Marketing Manager

  • Jakarta
  • Razer
Job Responsibilities :Your mission will be to drive revenue, user acquisition and brand awareness for Razer Gold Indonesia. You will be executing successful co-marketing campaigns with channel partners, driving Razer Gold brand strategy, expanding digital marketing capacities and delivering good ROI. You will represent Razer Gold Indonesia both internally and externally to evangelize the service. You will be collaborating with other Razer business units (Esports Team, Peripherals, Software, Razer Store, Fintech…) to create new opportunities for Razer Gold Indonesia while leveraging Razer's unique ecosystem.Drive digital marketing campaigns through online ads (search, display), social media, and EDM (Salesforce Marketing Cloud), including tracking of influencer/Key Opinion Leaders’ initiatives for successful revenue conversionEnsure successful end-to-end deployment of campaign mechanics, including promotional details, accuracy of information reflected on the content management system and in all media assets prior to go-live, as well as set up of promotional mechanics via the technical admin consoleResponsible for accurate maintenance and deployment of global digital marketing platforms (e.g. Google Ads, Google Analytics) to ensure digital marketing campaign successEngage with key business partners (such as direct responsible individuals for game publishers) to execute best-in class co-marketing campaignsProvide timely marketing feedback and communication to Razer's senior managementEnsure the best standards for Razer Gold brand representation on marketing assets and publicationsCollaborate with the Marketing Agency for KOL, Media and other online activity that require marketing campaign to create content that result oriented.Support Razer Gold Business Development and Channel teams with market benchmarks, marketing collaterals, tradeshow participationsLiaise with other Razer business units to create new opportunities for Razer Gold and add value to the Razer ecosystemWork with the Global and Regional Marketing Teams to ensure efficiency, synergy and high performanceIdentify business opportunities and work with global business development team to develop product requirement specifications to capture the business opportunities.Develop long-term partnerships within the games, entertainment and payment industry to drive business opportunities.Pre-Requisites :Are you game?