Content Product Excellence

Content Product Excellence Description: Main Responsibilities: Responsible and develop new and existing product for content business to maximize revenue and adding Unique Selling Propositions for XL Satu Broadband, Open Market, and Other Business Opportunities Managed and curated content for TV platforms ; to be aligned with company goals and market demands while still being up to date with industry trend. Strategised with marketing department bringing awareness to the content platform branding while promoting selected content of each channel through social medias, websites, magazines, events, radios and TVs. Liase with partner bringing awareness, sales, retentions to increase an customer engagement Strategised with marketing department bringing awareness to the content platform branding while promoting selected content of each channel through social medias, websites, magazines, events, radios and TVs. Develop and conduct training to sales and customer services division in order to get in depth knowledge for content which able to create a result into new sales initiations. Develop programmes and initiatives in conjunction with Product to build awareness and usage of product features, content, and value-added services with a view to drive upgrades and retention Review of campaign management systems and processes in conjunction with portfolio growth sales channels to enhance leads management, campaign monitoring, targeting, offer management to derive maximum efficiencies Develop retention and churn management strategies with specific upsell, downgrades and churn metrics with portfolio sales teams and teleretention teams Making a concept of the design to upsell & reduce churn Formulate and implement strategic marketing initiative to strengthen brand loyalty Requirements : Degree in Business Administration, Management, Marketing or Communications and/or equivalent Minimum 5 years-experience in business & partnership management, marketing or relevant experience delivering partnership collaboration Data driven individual, with expert proficiency in MS office (excel, powerpoint) Experience in writing and developing business case, pitch decks, project monitoring and case studies. Able to proactively work with multiple departments of the company and drive results and accomplish goals Good communication skills, fluent in English both spoken and written. Collaboration and problem-solving skills is a mandatory