Sales Development Representative

Job DescriptionNielsenIQ is seeking a talented Sales Development Representative (SDR) to manage, develop and grow qualified lead volume and sales pipeline. This role is primarily responsible for:qualifying inbound inquiries to determine sales readinessoutbound prospecting via email, social and phone into target accounts in an effort to schedule initial meetings for sales representatives, andsupporting in-person and virtual events via pre- and post-event outreach.This role is often the first touchpoint for prospects interested in NielsenIQ solutions and will set the tone for the sales cycle following. Professionalism, enthusiasm, and excellent communication are key characteristics to be successful in this role. The ideal candidate will be a highly energized self-starter who can thrive working autonomously while also being skilled at building solid working relationships with cross-functional team members and sales stakeholders.ResponsibilitiesLearn continuously and develop into an industry and NielsenIQ solutions expertEffectively pitch products and solutions to key decision makers at all levels of a prospect's organization by understanding their needs and demonstrating how NielsenIQ solutions can meet their requirementsRespond to and effectively qualify inbound inquiries in a timely manner to assess sales readiness and qualifications prior to connecting prospects with sales resourcesConduct outbound prospecting activities (phone calls, email, social media, attend tradeshows) into target markets / accounts to identify, connect and engage (schedule meetings) with decision makers in order to generate qualified, sales-ready leadsSupport the success of marketing sponsored in-person and virtual events; including pre-event promotion to drive attendance and post-event follow up to engage and qualify prospects for salesDevelop and methodically drive execution of daily, weekly and monthly activity cadence plans that maximize prospecting efficiency and effectiveness including account and contact-level research, pre-call planning and hyper-personalized messaging via key channelsMeet and exceed key activity and performance metrics for calls, emails, social touches, appointments scheduled, conversion to opportunity, and beyondMaintain accurate CRM records of all lead and prospecting activities by consistently adhering to defined lead management processes and SLAsBuild relationships with aligned sales team members to nurture leads through opportunity and ensure lead quality is driving conversion to pipeline and revenueQualifications4-year college degree plus at least 1 years of sales or complimentary experience, or equivalent combination of education and experienceProfessional experience on a customer-focused performance-driven, high-growth, fast-paced sales, service or marketing teamStrong interpersonal skills with ability to professionally interact with a diverse blend of personalities to identify and reach desired outcomes while maintaining strong relationshipsExcellent researching and problem-solving skills, including the ability to analyze, compare, evaluate, reconcile and derive actionable insights and next stepsExperience preferred with tools, such as Microsoft Office Suite, MS Dynamics 365 (CRM), Salesloft, LinkedIn Sales Navigator, and ability to quickly learn new technologiesExceptional ability to actively listen to, and effectively communicate with, prospects and customers in a variety of mediums, such as written or verbalTeam player that exhibits a positive attitude, composure under pressure and willingness to think out of the box to drive resultsDetail oriented, methodical and process driven mentalitySound time management and organizational skillsMust be a self-starter and highly ambitious to grow knowledge, skills and careerAdditional InformationAbout NIQNIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View.